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Solo Stove: Give Up Smoke

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Picture this: legendary cannabis-smoking icon - the one, the only - Snoop Dogg, the lyrical genius behind 'Smoke Weed Every Day,' after 52 years on earth and endless blunt over-consumption rumours, is making a declaration to the world (aka his social media following) that after consulting with his friends and family, he’s going smokeless... While his social followers spiral and speculate as to why he would announce such a thing, we’re offering you a sneak peek. In this new campaign from Solo Stove, brought to life by The Martin Agency, you’ll rest easy knowing Snoop’s only giving up the smoke that drives us all crazy - the smoky air that accumulates when gathered around a fire pit, that is. On Monday, Nov. 20th, following his Nov. 16th social announcement, Snoop provided clarification to his followers about the smoke he’s giving up due to his love for sitting by a fire pit without “coughing and his clothes smelling all sticky icky.” Not only is Snoop giving up fire pit smoke by turning to Solo Stove - the brand that fixed fire by creating products that allow for a smokeless flame - he’s also announcing that he’ll be their official 'smokesman,' in support of the company’s quest to eliminate smoke from backyards everywhere.
Credits Other credits

Client

Chief Executive Officer John Merris

Brand Director Chris Johnson

Creative Director Justin Lake

Agency

Design Director Judd Burnette

Account Director Katie White

Head of Production Brett Alexander

Content Producer Jacob Munson

Project Manager Jenn Clark

Strategist Alana Gleason

PR Lauren Brennan

Print Producer Jamie Dollins

Director of Business Affairs Maria Rougvie

Broadcast Producer Debbie Douglas

Traffic Kati Pond

Production

Photographer Baldomero Fernandez

Founder Mohammad Gorjestani

Executive Producer Justin Lomax

Head of Production Taylor Feltner

Line Producer Kimberly Estrada

Production Friends & Family

Managing Director Scott Kaplan

Executive Producer Jed Herold

Post Production / VFX Superjoy

Editor Brian Gregory

Edit Assistant Tony Schaffner

Motion Designer Lyly Nguyen

Flame Artist Paul Wiederholt

Colourist Roslyn Di Sisto⁣

Executive Producer Brian Fox

Producer Chris Frendo

Post Production / VFX Royal Muster

Colourist Roslyn Di Sisto⁣

Colour Assistant Zack Wilpon

Colour Assistant Esli Israel

Executive Producer Thatcher Peterson

Head of Production Diane Valera

Music / Sound Overcoast

Sound Engineer Jonathan Waller

Producer Andrew Carter

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