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Web Film
HELLO BANK!: Online, Only Better
With the increasing digitalization of banking practices, online banking will increasingly become THE bank for independent customers looking for essential banking products and services at competitive prices. As a challenger to the market N°1, Hello bank!'s ambition is to become the preferred online bank for individuals and independent entrepreneurs, with a simple and useful mission: to enable all French people who so wish to make a digital bank their main bank. No. 2 in its sector, no. 1 in digital customer relations for the past 4 years, and the only online bank to support both individuals and professionals, Hello bank! offers its 800,000+ customers an exciting experience, based on autonomy and total confidence, for day-to-day banking as well as for life's projects. Hello bank! offers its customers everything they've come to expect from an online bank, with no compromises: a digital experience that enables ever greater autonomy thanks to its fluid mobile interface and innovative functionalities, a simple and competitive range of solutions for everyday life and customers' projects (day-to-day banking, savings, credit, insurance, provident savings, stock market...) as well as access to expert advice based in France and reachable by chat, telephone and social networks in real time. "Online, only better." Hello bank!'s new signature now expresses this promise to its customers. To bring this new brand platform to life, Marcel agency (Publicis Groupe) and Hello bank! (BNP Paribas Group) imagined a new communications territory with the help of Quebec director François Lallier. The result is a saga of 3 films produced by Prodigious with a humorous tone, featuring the various compromises we may have to accept in everyday life. The good news is that becoming a Hello bank! customer means no more compromises when it comes to choosing your bank.
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HELLO BANK!: Mobile concerto
Publicis Conseil, Paris |
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