TV ad: McDonald's: Chase

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Top 6: February 14th 2024

McDonald’s announced the evolution of the preparation processes of its iconic burgers (Big Mac, Double Cheese, Royal Deluxe...) to make them even hotter, juicier, tastier, thanks to notable improvements: more melted cheese, steaks now cooked with onions, warmer breads, more sauce in the Big Mac etc. The opportunity for the brand to communicate with TBWAParis on the irresistibility of its iconic burgers.

Category Restaurants & fast food
Agency TBWA\Paris
Production Henry
Country France
Uploaded 7 February, 2024

Credits

Director
Tom Kuntz
Executive Creative Director
Benjamin Marchal
Executive Creative Director
Faustin Claverie
Producer
Benoit Duchemin
Art Director
Julia Deshayes
Art Director
Léna Monceau

Other credits

Client : Jean Guillaume Bertola, Vanessa Sales, Clémentine Tesseidre Dalou, Manon Roudier

Agency : Christophe Neyret, Margaux Wanin, Julia Montagu, Margot Pécourt

Head of strategic planning : Céline Mazza

Head of TV and CEO Else : Maxime Boiron

Post Production : Else

Post Producer : Elise Gamboa

Production Son : Else

Head of music and sound : Olivier Lefebvre

Music AD : Thomas Jacquet

Sound Director : Fabrice Pouvreau

McDonald's: Chase

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McDonald's: Chase

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