The campaign urges us to break free from boredom by featuring two characters with the most boring job ever: being a shop mannequin. In much the same way as we can feel trapped in the mundane, it’s even worse for a mannequin; stuck in a glass case of tedium while modelling smart-casual business wear. But thanks to Virgin Media, they’re freed from their rigid ways to seek out their own play.
Client: Head of Brand and Marketing: Niamh O’Driscoll Senior Marketing Manager: Fiona Mahon Campaign Manager: Margaret Mahony Media Manager : Yvonne O’Reilly Social Media Manager: Lorcan Lambe
Production:
Production Company: Outsider
Director: Biceps
Production Company Executive Producer: Simon Elborne