The creators of White Claw are doing something about that. For years, the brand has disrupted tired drinking routines with a better tasting, better feeling way to connect over drinks. Now, the creator of the number one hard seltzer in the United States is doubling down on the social phenomenon it sparked for a wave of adults who crave genuine, real-world connections. Through its new global brand platform and US ad campaign, White Claw is inspiring even more people to seek out these connections - and 'Grab Life By The Claw.'
