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Ariel: Is Your HomeTeam as strong as Your Dream Team?

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BBDO India has launched Ariel’s latest #ShareTheload campaign, this time raising the question, “Is your HomeTeam as strong as your Dream Team?” The new film aims to spotlight and fuel conversations about the mental load on women, and husbands becoming trusted allies in household responsibilities and urge couples to work together, as HomeTeams #ShareTheload.
Credits Other credits

Group Head – Copy: Harshil Shah

Vice-President Planning: Naina Meattle

Executive Brand Strategist: Madhuboni Bhattacharya GM and EVP, Mumbai: Kaizad Pardiwalla

Client Services Director: Omar Khan

Account Executive: Anjali Jethani

Studio Head: Hitesh Shah

Production

Music Director: Aman Pant

PR Partner – Actimedia PR & Digital

Digital Partner – Adtomica

Media Partner – Mediacom On-ground Partner – Synergy

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