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Outdoor
BBA Ecuador: Drinking is fun… When you are not driving
Ford has launched an innovative advertising campaign that utilizes the art of makeup to raise awareness about road safety. In this collaboration with expert artists, scenes of fun among friends are transformed into striking depictions of the consequences of driving under the influence of alcohol. Each meticulously crafted photograph presents a disturbing parody of injuries and bruises, conveying a clear message about the importance of responsible driving in a creative and authentic manner
Account Director: Paola Frías Related |
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