Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Top 6: May 22nd 2024
Interactive

Bolívar Baby & Kids: Sound Names

Embed Video
Top 6: May 22nd 2024
Sound Names consists in giving babies the opportunity to choose their own names. Taking advantage of the fact that fetuses have developed a sense of hearing by week 29, we turned multiple names into melodies using a music production software tool called piano roll, which gives each letter a specific musical note. Then, we uploaded the names to Spotify and YouTube so that any mom could use them: by simply using headphones, they could make their babies listen to the name options and be attentive to the baby's reaction to know which one they liked the most.
Credits

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news