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KFC: KFC The ETC Burger 3D Animorphic Ad

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KFC Singapore has partnered with Havas Media Singapore and Plan B Media to unveil an innovative 3D anamorphic campaign for KFC’s ETC (Extra Tasty Crispy) Burger.

This collaboration promises an immersive and unforgettable experience for viewers as part of the highly anticipated ETC Burger launch.

Crafted with 100% chicken fillet nestled in a soft brioche bun, topped with crisp pickles and KFC's secret sauce, the ETC Burger has been making waves since its recent debut at all KFC outlets across the island. To mark the occasion, KFC hosted the Ultimate Burger Takeover at PLQ Mall from April 26th to 28th, treating fans to a burgers-only menu and an immersive burger-themed experience through photogenic installations, limited edition merchandise, and fun games.

Building on the success of the ETC Burger launch, KFC is now gearing up for its next big move with an upcoming anamorphic ad buy at Wilkie Edge and Ten Square. Scheduled to run from June 6th to 26th, the ad buy will showcase the iconic ETC Burger in a larger-than-life format across synchronised dual screens with captivating 3D effects.

Viewers can expect to witness the grand entrance of the ETC Burger on a KFC red carpet across both screens. The ad will also highlight the burger’s irresistible features, including fresh pickles, extra crispy taste fillet, and KFC's secret sauce, promising an extraordinary sensory experience for all.
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Plan B Media

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