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South Western Railway: Bird Fluencers
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South Western Railway (SWR) is bringing back its ‘bird fluencers’ Wesley Peck the pigeon and Sandy C. Gull for its latest campaign, which focuses on exciting rewards for travellers. The playful campaign, created with St Luke’s, produced by Nexus Studios and directed by Conor Finnegan, showcases the breadth of rewards available from the train operator, with more than 100 available, from theatre trips to discounted meals to nights out, hotel stays and more. These free-to-access rewards are unlocked with every purchase of a train ticket, with the work showcasing how every trip on the train is a treat, whether you are travelling for business or for leisure.
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