Güitig is the unique sparkling water in the world that has unrepeatable bubbles because the Cotopaxi, the highest active volcano in the world naturally produces a unique sparkling water due to its unique geologic default.
It takes more than 35 years no make naturally each bubble.
We made a livestream from the water reserve in Cotopaxi to prove that not two bottles of Güitig are the same (the same bubbles).
We used each second of this live to made thousands of commercials, billboards, prints, digital content in real time telling the unique origin of each of their bubbles.
Every second of its origin is different, so we got lot of ads.
Thousands of visuals because every moment is different.
A unique campaign, with unique results.
When you have a bottle of Güitig in your hands, it is something unique and different like its bubbles and each of its ads.
Güitig is the unique sparkling water in the world that has unrepeatable bubbles because in the Cotopaxi, the highest active volcano in the world naturally produces a unique sparkling water due to its unique geologic default.
It takes more than 35 years no make naturally each bubble.
We made a livestream from the water reserve in Cotopaxi to prove that not two bottles of Güitig are the same.
We used each second of this live to made thousands of commercials in real time telling the unique origin of each of their bubbles.
Every second of its origin is different, so we got lot of ads.
Thousands of visuals because every moment is different.
A unique campaign, with unique results.
When you have a bottle of Güitig in your hands, it is something unique and different like its bubbles and each of its ads.
Güitig.
Unrepeatable Ads read less...
Category
Drinks, non-alcoholic
Client
Beliv-Tesalia Springs Company
Agency
MullenLowe Delta
Country
Ecuador
Uploaded7 August, 2024
Credits
Chief Creative Officer
Andre Pedrosso
Jaime DuqueCreative ChairmanCreative Chairman
Jaime Duque
Creative Director
José Lizarzaburu
Creative Director
Rodrigo Mejía
Art Director
Yeison Blanco
Copywriter
Elizabeth Cajas
Editor
Leandro Aguirre
Other credits
Responsable por Cliente: Director de Categorías Beliv: Nicolás Begaries // Field Marketing Beliv: Nicole Jama // Franchise Manager Beliv: Leonardo Mora // Jefe de Marca Tesalia: María Paola Andrade // Gerente de Marketing Tesalia: Gert Stepan, Jessica Carchi
CCO: André Pedroso // Gerente General: Juan Ignacio Gallego // Chief Business Officer: Mónica Faour. Director General Creativo: Jaime Duque// Director Creativo: José Lizarzaburu, Rodrigo Mejía // Directora de Cuentas: Andrea Viteri // Supervisora de Cuentas: Claudia Vela.
Planner: Eduardo Carvajalino. Ximena Quintero // Director de Arte: Yeisson Blanco, Melanie Rosenthal, Carlos Macías, Pablo Baquerizo, Jonathan Aguiar. Redactor: José Lizarzaburu, Elizabeth Cajas, Sebastián Bonilla. Agencia de Medios: Right Angle Media / Productora Agencia: Diana Hungría / Editor Agencia: Leandro Aguirre --Earl Moore // Agencia Medios: Right Angle Media
