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National Grid: The Great Grid Upgrade
National Grid has today unveiled a major new campaign to drive awareness of The Great Grid Upgrade, the largest overhaul of the UK electricity grid in generations. The campaign, which includes a new 40-second film, was developed in partnership with M&C Saatchi UK. This latest campaign burst aims to drive greater awareness of The Great Grid Upgrade and the benefits it will bring to the whole country, as well as showcase National Grid’s commitment to enabling a clean and affordable energy future, as it decarbonises the UK grid.
Production Manager Matt Bulaitis |
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