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Cuisinart: Fry Revival
Fallon launches its first campaign with Cuisinart. This is the first campaign under the new brand platform, titled A Work of Cuisinart, and it’s all about the Air Fryer Toaster Oven and all that it can do in a home, from creating masterpieces to saving fries, and so much more that your regular oven might just shed a tear. With each spot, Fallon highlights the versatility of what A Work of Cuisinart is - personal, relatable, and versatile. The campaign is part of a broader new brand platform that’s intended to be as multifaceted as the brand itself - from product design and functionality to moments shared with friends and family, to mouth-watering culinary creations.
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