TV ad: F&F: Gail Force

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F&F, the Tesco-owned clothing brand, is highlighting the arrival of its Autumn Winter 2024 collection in a new campaign by BBH London. The latest iteration in F&F Makes Fashion Sense platform kicks off with ‘Gail Force’, a 30-second film driven by the insight that we ask a lot of our clothes during the Autumn season, as they deliver on style and flex to every situation.