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Web Film/Experiential
Chorus: It's in the fine print - Other People
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Chorus wants Kiwi consumers to better understand the differences between competing broadband technologies. Its latest campaign via Saatchi & Saatchi New Zealand brings consumer transparency and education into sharp focus.
The campaign shines a light on the potential drawbacks of wireless broadband, such as needing to share your broadband connection through a cell tower, signal fluctuations depending on environmental factors, and slower internet speeds during peak usage times.
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