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Outdoor

KFC: Advance to KFC

While KFC’s biggest competitor makes it near-impossible to win large in their board-game-themed promotion, we wanted to show that there’s no monopoly on value. So for one day only, the public can bring in any board game bits - from money, dice or tiny silver cars, to 'other' board game tokens - and exchange them for one of three KFC menu items, guaranteeing everyone a delicious instant win.
Credits Other credits

Special PR

Managing Director: Kelly Grindle

Head of Earned Creative: Duncan Killick

PR Director: Georgie Zonneveld



PHD

Associate Business Director: Ella MacDonald

Senior Account Manager: Emma Gribble

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