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Community Coffee: Generations

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To mark the 105-year old history of the brand, Community Coffee has launched a new advertising campaign. Created by TMA, the advertising celebrates the company’s founding mission – to bring people together and foster community in every cup. The :30 film, titled “Generations,” takes viewers on a journey, inviting both longtime fans and new audiences to feel the warmth and legacy behind every cup. The tagline is, “Community in every cup, since 1919.” Advertising will appear across TV, streaming video, digital, social media and audio and debuts this month, which is the biggest season for hot coffee consumption.
Other credits

Client: Community Coffee Company

Tom Corley – President and CEO

Tiffany Smith – Senior Director, Marketing

Jody Johnston – Social Media Program Manager

Amanda Thomas – Principal Design Manager

Marcus Rodrigue – Sr. Copywriter

John Jackson – Sr. Production Manager



Creative Agency: TMA

Trina Roffino – Chief Executive Officer



Creative:

Harris Wilkinson – Chief Creative Officer

Leonardo Santos – Executive Creative Director

Matt Johnson – Group Creative Director

Jasper Dai – Senior Art Director

Mary Adams Bode – Associate Creative Director



Account:

Erin Wasson – Executive Vice President, Managing Director

Lauren Sears – VP, Account

Emily Harris – Associate Director

Jackie Price – Account Supervisor



Strategy:

Kathleen Colditz – Executive Vice President, Strategy

Lyndall Franklin – Senior Strategist



Production Management: Omnicom Production

Debbie McIhany – Business Affairs

Jake Cameron – Producer



Production:

Production Company - 1st Ave Machine

Director - Mathery

DOP - Ilya Maksymenko

Service Company - 24/7 X Radioaktive Film

Executive Producer - Kate Hitchings

Line Producer - Kirsty Lane



Post:

Offline Edit & Sound - Omnicom Studios

Senior Editor - Casey Cobler

Head of Studio - Mitch Monzon

Executive Producer - Erik Crary

Sound Mix- David Axelbaum



VFX, Color, & Finish - Coffee &TV

Creative Director – Phil Hurrell

Colorist – Simona Cristea

Color Assist – Lois Chapman

2D Lead – Laura Smith

Producer – Pete Winslett / Gus Quirk

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