Walmart: Give the Gift that Shows You Get Them - Gilmore Girls

To celebrate the season of gifting, Walmart is leaning into holiday nostalgia and reuniting customers’ favourite on-screen duos. The full campaign comes to life across 15 ads, showcasing a variety of customers and familiar iconic characters who receive a gift just for them, across fashion, tech, and toys. It doesn’t matter how big or small a gift is, it’s about the thoughtfulness and intention behind it so the recipient of the gift truly feels seen.
Agency: Publicis New York.