Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Radio

Road Safety Commission: Not worth the beeping risk

Embed Audio
This campaign aims to reinforce the many potential consequences of drink driving while at the same time evoking the social shame of getting caught by the police. The creative executions take the familiar sound of the censorship ‘bleep’ and match it to the ‘beep’ of the breathalyser unit.
Credits Other credits

Client: Road Safety Commission



Manager, Marketing: Joanna Hynes



Campaigns Officer: Alisia Mumby



A/Strategic Communications Coordinator: Kirsten Brent

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news