Sunrice: SunRice 'Ziggy'

While the festivities are marked by cheer and communal gatherings, most elderly people celebrate Christmas alone. People need to be reminded of the joy of sharing, especially with the aged and vulnerable. Sunrice, therefore, extended the 'Share the Table campaign' with this emotive advert that showcases how kindness is universal. It is embodied by children and Charlie, the lovely neighbourhood dog, Ziggy.