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Tesco: Flipping Pancake Day, 3

Following the success of ‘Icons’ and ‘It's not a little thing. It's everything’ campaigns, Tesco is continuing its big, bold out-of-home work for Pancake Day. The tactical poster helpfully reminds shoppers that today's the day to use the simple, yet delicious recipe. But like any successful pancake, the entire ad is flipped.
Credits Other credits

Managing Partner James Rice

Business Lead Fiona Barnett

Artworker Dave Walsh @ BBH Studios

Artworker Paul Floyd @ BBH Studios

Media EssenceMediacom

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