KFC France has ingeniously twisted the most viral social video of the year: 'Montoya Por Favor' in a stunt to promote a collaboration with Burger King - the launch of the 'BFF Burger'… read more, a unique, co-branded burger. This viral social media stunt took place as part of the collaboration between KFC France and Burger King with the launch of the 'BFF Burger' – a unique, co-branded burger. Without spending a single euro, KFC rewrote the story to create a hilarious drama around the three characters: KFC, Burger King, and poor McDonald's. Havas Paris developed social hacking campaign, creating buzz for KFC France.
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