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Spoticar: Don't Be Brave. Be Smart.
As the global automotive sector faces uncertainty, “Don’t Be Brave. Be Smart.” taps into iconic film genres to reframe the used car buying experience with humor—turning what’s traditionally seen as a high-stakes decision into one grounded in trust and reassurance. Directed by Tom Green, the campaign's 3 parody films reimagine horror, drama, and epic cinematic conventions, reinforcing Spoticar's strategic goal of making car buying feel less risky.
Credits
Production Coordinator: Amandine Rouanne Related |
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