The secret is out! FOX Entertainment and Versus have teamed up once again to create a tasty new promo campaign to launch Gordon’s all-new program, Gordon Ramsay’s Secret Service. For … read morehis latest show, iconic Chef Gordon Ramsay is going undercover and taking on America’s filthiest, failing restaurants in his biggest and most explosive rescue mission yet. This time around, he’s equipped with a high-tech secret surveillance center and a whistleblowing insider dishing him the dirt, all so Gordon can do what he does best; transform and save American restaurants. For the campaign, Versus was tasked to do the impossible: harness Gordon Ramsay. Shot over two days in studio and on location in Washington D.C, the spot draws inspiration from iconic spy movies featuring Gordon breaking into a restaurant by wire rappelling into the kitchen to gauge its safety and preparedness.
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