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John Lewis: CluesThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
John Lewis wanted to their Christmas advertising to reflect a thoughtful approach to present buying, whereby each gift is chosen with real consideration and care. Says Ed Morris, Lowe London Executive Creative Director: "We're approaching the crescendo to what has been a disconcerting year. Intuiting the nation’s current sensitivity has helped us push the work to what will be the refreshing antidote to the usual retail din."
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