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Telstra: Blocking Villains, 15s
With cybercrime on the rise and Aussies losing thousands of dollars every minute to scammers, Telstra’s latest campaign, developed by Bear Meets Eagle On Fire with +61, focuses on how it helps protect Australians from nefarious cyber activity – by blocking millions of threats every day. The films star legendary actor Steve Buscemi as an evil intergalactic Emperor- intent on taking over Australia through elaborate hi-tech scams. Despite their best efforts, the Zalunians are constantly foiled by Telstra’s mighty network. Helmed by US director Randy Krallman via Smuggler, the campaign consists of several individual narratives in long and short formats, which will roll out across TV, digital, social, cinema and in Telstra stores.
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