Outdoor ad: Greyhounds As Pets: Santa's Little Helper

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This Christmas, The Simpsons are supporting Greyhounds As Pets - helping more than 2,000 greyhounds find their forever homes after laws were changed to ban greyhound racing in New Zealand.

To show New Zealander’s that greyhounds make the perfect family pet and to change perceptions, we shared the joys of life with the most famous ex-racing greyhound: Santa’s Little Helper, who was adopted by The Simpsons on Christmas Day.

Using classic scenes from the last 36 years that showcase his gentle nature, loyalty and companionship, the beloved greyhound now represents the thousands of dogs waiting to be rehomed.

Category Charities & appeals
URL https://greyhoundsaspets.org.nz
Client Greyhounds as Pets
Agency Special Group
Production The Simpsons Team
Country New Zealand
Uploaded 12 December, 2025

Credits

Creative Chairman
Tony Bradbourne
Chief Creative Officer
Lisa Fedyszyn
Chief Creative Officer
Jonathan McMahon
Creative Director
Steve Hansen
Creative
Sam Taunton-Clark
Exec Agency Producer
Katie Mortensen
Studio
Julius Bellett
Editor
Hamish Kuka (film)
Editor
Ro Tierney (film)
Designer
Clem Devine
Head of Strategy
Jolene D’Souza
Chief Strategy Officer
Rory Gallery
PR
Georgie Zonneveld
PR
Mikayla Ngare
PR
Kelly Grindle - Managing Director Special PR
Client
Lisa Philp - Managing Director
Client
Daniel Bohan - Public Relations Co-ordinator
Client
Clodagh O’Farrell - Digital Content Co-ordinator
Senior Business Manager
Molly Morton
Lead Business Partner
Jenny Travers

Other credits

Executive Creative Director : Mark Forgan

Creative Director: JP Twaalfhoven

Head of Strategy: Bethany Omeri

Media Agency: Together

Managing Director: Penelope Brown

Planning and Partnerships Director: Emma McMahon

Technical Support: Flux Animation

Greyhounds As Pets: Santa's Little Helper - Great best friends

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Greyhounds As Pets: Santa's Little Helper - Great best friends

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