Josh Pike: The Summer

Sydney agency Brave has launched Josh Pyke’s new single ‘The Summer’. The track is the second single release off Josh Pyke’s latest album ‘Chimney's Afire’.
Yanni Pounartzis said: “It great to see your ideas come alive in other arenas. This is exactly where I want Brave to be, not necessarily in the music world, but in other spaces where we can make bigger creative contributions. Co-directing with Scott was also really rewarding. We’ve produced quite a few commercials together with Oliver Lawrance. Collaborating on something outside of advertising felt like a natural progression”. Scott Otto Anderson said: This is the kind of project Oliver and I wanted to put out with our side project Photoplay – creative filmmaking from the ground up. With this we're interested in collaborating with people from other disciplines to output from concept to script and final production. Working with friends is also an important element, and an idea like this probably wouldn't get executed without that trust between the artist, record co., production team and especially Tyson Barnaby-Koh a friend of ours who plays the lost leading man.
Josh Pyke said: “After my last film clip ‘Make you Happy’, which included a giant guitar boat, I wanted to go for a clip with a more understated and ‘arty’ look, that was also fairly abstract when it came to the narrative of the song. The guys had this idea of a man who had sand pouring from his very being, and was thus a social outcast, and though an abstract concept, it married up well with the sense of yearning in the song. For me it turned out more like a short film, rather than a conventional clip”.
‘The Summer’ will be released tonight on Rage, Video Hits, MTV and online networks.