Heineken: One Green Bottle

'One Green Bottle' is the first commercial in McCann Erickson Dublin's new campaign for Heineken Ireland. In this ad, we see a bottle face a near death experience, causing its life to flash before its eyes. This new campaign for Heineken explores the unique perspective of the Heineken bottle and the exciting world that it inhabits. It also introduces the new campaign line, 'live every last drop', a testament to the bottle's attitude to life.