Outdoor
G Store: Earth YearThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
day& age Melbourne client, an environmental products retailer, wanted to boost its brand awareness. They decided to project a reworked version of the Earth Hour logo (carbon offset, of course) onto a building in the CBD during Earth Hour to highlight that people should care for the planet not just for one hour, but every hour.
Production - Media Tree |
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