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Top 6: July 1st 2009
Outdoor

Road Safety: Bleeding Billboard

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Top 6: July 1st 2009
The first heavy rains after summer bring the highest death toll on New Zealand roads. To alert people to the dangers of driving in the wet, Colenso BBDO Auckland created billboards that bled every time it rained. This year in Papakura, there were no deaths during the Easter period.
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Account Director: Scott Coldham

Senior Account Manager: Janelle Van Wonderen

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