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College Counts 529 Fund: Lead paint


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Comprised of print and interactive advertising, sales collateral and two 30-second television spots, the campaign from Red Square Mobile uses humor to position the college savings plan as a smart gift by juxtaposing it against unwise gifts given to children.
Credits Other credits

PRINT CREDITS: 


Client: 
Van Kampen Investments / Alabama State Treasury Dept

Brand: 
College Counts 529 Fund

Titles: 
Lead Paint, Rain, Dog, Nose

Break Date: 
Sept 14, 2009

Agency: 
Red Square Agency

Executive Creative Director: 
Rich Sullivan

Creative Director: 
Matt Whitfield

Art Director: 
Stephean Grimes / Matt Whitfield

Copywriter: 
 Matt Whitfield / Chris Stoltz / Rich Sullivan

Print Producer: 
Julie Palmer

Retoucher: 
Chris Bodie LLC

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