international motor show IAA: Gripped

A commercial for one of the biggest international motor shows from Schollz & Friends, Berlin
We meet car crazy people who are distracted by thinking single minded about vehicles when they talk. „Autos“ are a huge thing in Germany and the IAA, an international motor show celebrates this passion to the fullest with all highlights offered by the car industry. So indeed quite some fellows are looking forward to the recent IAA. Scholz and Friends Berlin came up with the concept for this campaign.