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Industry Association for Responsible Alcohol Use (ARA): 21st BirthdayThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
The ARA is an alcohol industry body that aims to promote responsible drinking. These ads from Lowe Bull Cape Town are targeted at parents and aim to show them that the harmful effects of drinking aren't always physical, they can be psychological too.
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