Interactive ad: Audi: Is the weather cabriolet friendly?

This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.

To visualize the link between the weather and the desire for a convertible car Bates United made the roof of the Audi A3 Cabriolet an integrated part of the weather forecast. Real time geo positioning and weather information made it possible to show the weather at the users actual location. And by connecting the banner to Norways largest weather forecast site, yr.no, we gave the users the opportunity to search over seven million locations worldwide. We also included a long-term weather forecast where the car drives through a timeline showing how the weather wil change during the week.