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Outdoor
Hard Rock Hotel: Memorabilia - TV
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To capture the attention of diners, Ogilvy Malaysia replaced Hard Rock Cafe’s memorabilia with authentic-looking pieces of their own. Rather than the usual autographed guitar, they featured never-before-seen ‘artefacts’ from the infamous hotel stays of rockers. Every piece was faithfully produced to look like an original.
Typographer: Jarrod Reginald. Related |
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