Engelleri Kaldir Hareketi / Removing Barriers Movement: Road

McCann Erickson Istanbul created these 3 print ads on behalf of the disabled.
Headline: The barrier is sometimes just a road
Copy: Due to roads that are not planned according to their needs, our disabled friends are pushed outside the daily life. Are you aware? (The pavement road)
DRAIN AD:
Headline: The barrier is sometimes just a drain.
Copy: Due to the lack of walking areas specifically designated for them, our disabled friends are pushed outside the social life. Are you aware?
TOILET AD
Headline: The barrier is sometimes just a toilet.
Copy: Due to the lack of toilets that are specifically designated for their needs, our disabled friends run into many frustrating moments during the course of their day. Are you aware?