Outdoor ad: Orbis Hong Kong: Braille Poster Campaign: Bolt

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To highlight the fact that we can help blind people see what’s happening, DDB Hong Kong created a special bus stop installation featuring posters of some of the biggest stories over the last decade. However, the iconic visuals were formed entirely from Braille.

Category Public interest
Client Orbis Hong Kong
Agency DDB Hong Kong
Country Hong Kong
Uploaded 11 February, 2010

Credits

Executive Creative Director
Jeffry gamble
Creative Director
O Poon / Paul Chan
Copywriter
Paul Chan
Art Director
O’ Poon
Agency Producer
Ng Ka Lok / Gary Wong
Photographer
Gary Man

Orbis Hong Kong: Braille Poster Campaign: Bolt

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Orbis Hong Kong: Braille Poster Campaign: Bolt

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