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Universal Studios Hollywood: Crushed


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A burning flipped over car at the front gate is not usually the most inviting imagery for theme park advertising. But that’s what makes the latest effort from David&Goliath for Universal Studios Hollywood so unique in the category. Their new campaign for the new King Kong 360 3-D doesn't simply boast about the ride’s impressive technological features. Instead it teases viewers and builds excitement by conveying the reality of Kong's path of destruction and sheer scale as we ready the audience for a new state-of-the-art attraction.
Credits Other credits

Executive Producer: Carol Lombard

Producer: Carrie Lighthall

Director of Client Services: Mike Braue

Account Supervisor: Jana Wentz



Director of Photography: Sal Totino

Executive Producer: Frank Scherma



Line Producer: Barbara Benson

Editing House: Spinach

Editor: Kelly McClean

Producer: Carrie Lighthall



Sound Design: Margarita Mix

Sound Designer: Nathan Dublin



Audio Mix: Margarita Mix, Santa Monica



Mixer: Nathan Dubin

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