TV ad: Burger King: The king is coming

This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.

Embed Video

Colenso BBDO Auckland found out that the WHOPPER was only the number three selling burger at Burger King New Zealand. As the quintessential BK burger we wanted to make it number one as it is in the rest of the world. There was only one person we trusted with this job, so we brought The King over from Miami to get it done. We established his mission and gave fans snippets of his determined journey here. Once he arrived, he appeared in TV spots promoting the WHOPPER.