Top 6: June 9th 2010
Outdoor
BMW: 3D Interactive BuildingTop 6: June 9th 2010
Publicis Singapore wanted to create an event where BMW fans could actively experience the brand and it's core foundation of Joy. So they created Asia's first ever 3D interactive building projection at Suntec City, Singapore. Over two nights they brought joy to life in a uniquely BMW way, using the most innovative technology to highlight BMW's brand purpose and new product range.
Project Director: Ben Wardle |
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