Interactive ad: Dr. Pepper: Status takeover

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Top 6: June 23rd 2010

Dr. Pepper via 'Lean Mean Fighting Machine' London has rolled out the next stage of its teen-focused brand campaign for Dr Pepper with the launch of a Facebook app.
The app, found on the brand's Facebook page gives consumers the chance to win £1,000 if they allow Dr Pepper to take control of their status update.
The updates are then chosen at random from a bank of options from ‘Lost my special blankie. How will I go sleepies?' and ‘what's wrong with peeing in the shower?' to ‘never heard of it described as "cute" before.'