Privilege Matrimony: Hand

Arranged marriages are big in India. And matchmaking sites are the chosen medium for choosing brides and grooms. Consim is the market leader in this category. Its brand Bharat Matrimony is the No.1 matrimony site in India. To strengthen its portfolio, Consim recently launched via 1pointsize, Chennai, Privilege Matrimony, an assisted match making service for the busy executive. The idea being to provide virtual personal managers who will be with the exec from sifting thousands of profiles to choosing THE ONE. Consim was looking at an intriguing way of presenting the Privilege Matrimony story. We found one with the 'Hand' film.