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Top 6: July 21st 2010
DMG Radio Australia is celebrating the power of Classic Rock music with a campaign for Classic Rock 95.3FM (Sydney) and Classic Rock 91.5FM (Melbourne), created by Three Drunk … read moreMonkeys. The campaign, "Classic Rocks Lives On", positions the stations as the spiritual home of the Classic Rock movement in Australia and the only stations that give people a richer and deeper classic rock experience. The first series of ads show the names of much-loved Classic Rock artists and the year they were born, but not the year they died: the message being that "Classic Rock Lives On" at 95.3FM/91.5FM. The second set of executions celebrates the feeling and emotion inspired by Classic Rock with a series of life portraits of people rocking out, shot using interesting camera techniques.
read less...Lead Creatives: Matt Heck, Damian Fitzgerald and Kelly Boulton
Executive Planning Director: Fabio Buresti
Group Content Director: Dan Beaumont
Content Director: Emily Thompson
Content Executive: Naomi Iland
Agency Print Producer: Tom Harrison
Print Production: Lucy McIntosh, Terry Chisholm
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