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Top 6: July 21st 2010
Outdoor

Indus Pride: Bus Grab Beer Mug

Top 6: July 21st 2010
To popularize SAB Miller India's new brand of non-alcoholic beer, Indus Pride, as a refresher and thirst quencher, Ogilvy & Mather, Bangalore chose low-cost handles of airport transit buses as our medium. It was released in March '10, a peak vacation season when travel via airports increases by 50%.
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