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Concern India - Breathe Easy: Concern India: Breathe Easy-Cars
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Bangalore in the last few years has seen such rapid development that its roads have become clogged, pollution levels have gone up and the traffic situation is frustrating. Concern India, an NGO in association with The Karnataka State Road Transport Corporation [KSRTC] and Ogilvy & Mather, Bangalore started an initiative ‘Breathe Easy’ to encourage Bangaloreans to travel by bus to ease the situation.
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