Singapore Media Awards: Ninja Attack

BBH Asia Pacific is the ad agency behind the controversial campaign for tomorrow night's Singapore Media Awards held by the 4A's at the Shangri-La. (The Association of the Accredited Advertising Agencies in Singapore). BBH took on the task as a pro bono project as they felt strongly that a thought-provoking campaign was needed to get people to take notice of such an important Award show that showcases and raises the bar for the proper use of media space in Singapore.