Outdoor ad: GIGANTTI: GIGANTTI XMAS

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GIGANTTI XMAS
HOW DO WE GET DADS TO GIGANTTI FOR XMAS SHOPPING?
The headlines in these scandalous billboards say things like "Santa Seen In Gigantti - The Elves Paid Too Much". To be called an elf is to be called stupid. And Gigantti's pay off is "It's darn stupid to pay too much". Well ... it kind of makes sense in Finnish.