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Top 6: September 29th 2010
Interactive
Volvo: Naughty Driving Test
Top 6: September 29th 2010
Cutters Editor Ryan McGuire and Director Scott Weintrob of Limey reunite for Volvo through Arnold Worldwide. Featured on the Volvo website, visitors take naughty to a whole new level with the new Volvo S60.
Shot in desert locations and on the Volvo Proving Grounds in Hallered, Sweden, the most recently completed 'Precision Acceleration Test' and 'Pedestrian Detection Test' are two of four spots produced for the Volvo website. The spots brilliantly capture the vehicle's maneuverability, speed and performance through four different series of tests consisting of a Slalom course, elk dodging, pedestrian detection and precision driving techniques. The tests are launched as users select various levels of naughtiness enabling viewers to virtually experience the car's capabilities.
Producers: Ant Gillard, Jose Karsten, Bill Goodell RelatedAlso best this week |
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