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Outdoor
Bell Shakespeare Company: Marriage![]()
The challenge for Moon Communications Sydney was to get young audiences excited about theatre, and also plays they've seen before or considered old-fashioned.The solution was to focus on the themes that lay at the heart of each play – like betrayal and love and greed - and convey those themes in a contemporary way.The result was this poster campaign, featuring simple formulas for life. The posters were followed up with the Bell Shakespeare subscription brochure.
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